Many agents struggle with delegation because they think they have to do it all to ensure it’s done "right." However, your time has a dollar value. If you are a $100/hour agent doing $15/hour tasks, you are losing money.
Delegate based on the ROI of your time:
- First: Administrative tasks (data entry, filing, scheduling inspections, putting up signs).
- Second: Technical tasks (editing videos, managing your website, CRM setup).
- Third: Marketing (social media posting, flyer design).
- Keep for yourself: Lead conversion, negotiating contracts, and building relationships. These are your highest-earning activities.