Top agents don't rely on luck or the "hope and pray" method. They treat lead generation as a systematic process. Consistency comes from having at least three to five "lead pillars" working simultaneously. These usually include a mix of short-term wins (like active prospecting) and long-term assets (like SEO and a strong personal brand).
Consistency is built on systems. Use a CRM to track every interaction. Schedule your lead generation time as a non-negotiable appointment in your calendar. Top producers understand that if they don't fill the top of the funnel today, they won't have closings three months from now.